Powell Peralta

Gabriel Rodriguez RIP

Of all the memories from my stint at @powellperalta, circa 1989-1991, those that remain the most intact relate to my experiences with the “LA Boys,” aka @gabrielrodriguez_sk8 @rudyjohnson @guymariano and Paolo Diaz. When they first arrived on the amateur team scene, I often skate chauffeured them back and forth from Santa Barbara and LA, letting them crash at my apartment

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Deirdre ‘Dee Dee’ Devine – R.I.P.

Excerpt from: https://womxnskatehistory.ca/2023/09/18/deirdre-devine/ (Sept. 2023 – Natalie Porter) Deirdre “Dee Dee” Devine was a freestyle skater in the 1980s who lived in Los Angeles as well as Arizona. According to her friend, legendary street skater Anita Tessensohn, Deirdre was sponsored by Airwalk and Powell, as they were on the same team together. When I first

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Ray "Bones" Rodriguez - 2019 Skateboarding Hall of Fame

Ray “Bones” Rodriguez – 2019

Follow Ray on Instagram Sponsored by Powell Corporation in early 1978 before George Powell joined forces with Stacy Peralta to forge Powell-Peralta, Ray “Bones” Rodriguez was by default the very first member of the legendary Bones Brigade. (In fact, it was Ray’s idea to round off the edges of the distinctive white wheels from which

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Mike McGill - 2017 Skateboarding Hall of Fame Inductee

Mike McGill

Find Mike on Social Media Born on September 2, 1964, Mike McGill spent his early years in Florida before making his first trip out to California in 1978 alongside fellow Floridian Alan “Ollie” Gelfand. Through Gelfand’s connection to Powell Peralta, Mike was initially flowed some product by Stacy Peralta. After landing a centerfold in Skateboarder

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Tommy Guerrero

Find Tommy on Social Media Tommy Guerrero is one of the godfathers of San Francisco street skating. In addition to having locked down the first street video part ever in Powell Peralta’s Future Primitive, Guerrero also became the first skateboarder to showcase San Francisco and its now world renowned hills. Along with GSD, Mark Gonzales

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Lance Mountain - 2014 Skateboarding Hall of Fame

Lance Mountain – 2014

Find Lance on Social Media Since starring in the first true skateboarding video, The Bones Brigade Video Show in 1984, then rising with the tide of the Powell-Peralta brand as it grew into the biggest company of the massive ’80s boom, launching and running The Firm, before finally landing at Flip and Nike SB, Lance

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